I was required to work with the Instinct Ambient series' graphical format established by Taylor Deupree, which consists of an iconographic cd booklet cover, textural booklet back, and textural booklet inset.
I wanted the process of viewing the booklet to engage the viewer/listener in an awareness of processes of social contextualization. The front cover contains transcendental signifiers (nature, soil) which are typically interpreted as universal and devoid of politic/cultural specificity. I chose Meike Williams' photographs of trees due to their absence of a figure/ground relationship, which reflects the decentralization of melody and instrumentation in Ambient and other forms of electronic music.
When the viewer/listener opens the cd case, the triangle on the cover becomes the inverted pink triangle symbolic of Queer empowerment and the "Silence=Death" HIV/AIDS activist and education movements. This time Williams' photography is meant to symbolize a decentralization of identity constructs (particularly the dichotomy of "heterosexual" and "homosexual").
Regardless of whether the viewer/listener has decoded any of the preceding cleverness, when she opens the cd booklet to see a discarded used condom her response is inevitably made in relation to social mores. Whether her reaction is one of intrigue, beauty, disgust, or simply "Right on," it is a political reaction made in relation to a conservative American [typically] social climate which in 1995 still frames such a banal image as this with the potential for radicality. It is this awareness of contextualization on the part of the viewer/listener that I consider most important when interpreting Ambient and electronic music.